Online Marketing

Key Dates and Events for your Social Media and Editorial Calendars 2019

Key Dates and Events for your Social Media and Editorial Calendars 2019

Posted on 10th January 2019 by Sam

It seems like there is a day for everything these days. Some promote awareness for some very serious and worthy causes, while some just provide an excuse to eat cake or drink beer. Either way, these observational dates provide marketers with the opportunity to support a deserving movement or get involved with some fun and frivolity.

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Using Twitter Effectively for Your Business

Using Twitter Effectively for Your Business

Posted on 8th February 2018

With millions of account holders actively using Twitter each month, it is essential that you are aware of how you can use this platform to your advantage in order to achieve more recognition for your business. There are many different rules and practices you could use to do this, so we thought it’d be a good idea to show you some of our favourite, easy to implement techniques that can help you boost your Twitter following.

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The Ultimate List of UK Web Design, Developer & UX Conferences 2018

The Ultimate List of UK Web Design, Developer & UX Conferences 2018

Posted on 19th January 2018 by Alison

There's a huge variety of conferences taking place this year for the web design community - too many to choose from, in fact. To make life a bit easier, we've rounded up a selection of the UK-based web design, developer and UX conferences that Ballyhoo staff are thinking of attending this year, along with some key information where available.

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What is Link Building?

What is Link Building?

Posted on 11th June 2017

Link building is a very popular marketing strategy many sites use in order to boost their rankings in search engines. Link building is the process of gaining direct links from third party sites back to your landing pages, whether that’s from writing a guest post, producing infographics or high quality visuals that people want to share or gaining links to your resources or product pages.

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The New Gmail Inbox

The New Gmail Inbox

Posted on 20th August 2013 by Sam

With recent updates to Google Mail's inbox I was curious as to how email marketing campaigns would be affected so I thought I would do some digging to find out more about it and what it might mean for online marketers.

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What is Search Engine Optimisation?

What is Search Engine Optimisation?

Posted on 22nd March 2013 by Alison

We've recently changed our approach to improving the success of our customers' websites, moving to a broader online marketing service that targets more quality traffic and conversions rather than just trying to improve search engine rankings.

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