How We Work
Our project methodologies have been honed over a decade to ensure that every project runs as smoothly as possible. We work with you from concept to the finished product and beyond to create a website that produces a return on your investment. Our core services of web design, online marketing and hosting mean we're the only company you need to work with - and we hope that we'll be working with you for many years to come.
The Web Design & Development Process
So you’re thinking about a new website, but what exactly does this entail? And what are you as the client responsible for to ensure your awesome new website is delivered on time and budget?
While we realise that every project is unique, we think the below demonstrates the typical web design and development process and what we both need to bring to the table.
We meet to discuss your objectives, target audience, design preferences and more. We get to know you and your business so we can produce something that will perform for you and be a success.
Based on your requirements we provide an outline of our ideas and a cost estimate for you to approve (the project proposal). We'll work with you to ensure everything you need is included.
You provide feedback on our ideas and proposed costs. Be honest and don’t forget we can work to virtually any budget and can even split your project into affordable phases.
40% Down Payment
If your project is complex, we may develop the project proposal into a full website specification for your approval. This will:
- detail every component
- include a structure diagram
- list everything you need to provide
You provide feedback on the specification, which will be revised until we are both happy. Your signature is required on the final version.
We don’t want to restrict you if your idea changes but extra costs may be incurred if you request anything outside of the original brief or modify the project parameters after we have your final approval of the spec.
At this stage, we assume that you have an established identity and can supply brand guidelines and high-resolution copies of your logo. If not, we highly recommend our identity design service.
Using your brand guidelines, our graphic designer creates a design concept for your homepage – a realistic mock-up of how your website will look.
You provide feedback on the homepage concept, including:
- layout & structure
- content & images
- use of colour & fonts
While the design stage is underway, we recommend that you organise your content. Ballyhoo can provide an excellent copywriting service if required.
The homepage concept is adjusted to your satisfaction. Note that we aim to match this design in every aspect when we come to build your website.
You confirm the homepage design and agree that requests for further changes after this point may incur additional cost.
We create any further page design concepts for your approval, for example:
- content pages
- product pages
- mobile/tablet views
You provide feedback on the additional designs and, once perfected, agree that requests for further changes after this point may incur additional cost.
With the specification, design and your approval in place, we can now go ahead and build your website. To be confident that we can deliver your project on time we now need your content, including all images, text and media files.
Our web developers build your site to a high standard in a temporary online environment. We proof and add your content. We thoroughly test your website in a wide range of web browsers and devices at our disposal to ensure universal accessibility.
You are given access to the temporary location to complete user acceptance testing; this is your chance to see the final product and compliment us on a job well done!
Final 20% Payment
We flick the switch and carry out our launch procedure. You let everyone know you’ve got a fantastic new website.
We teach you how to manage and maintain your website.
If you lack time or knowledge, you might consider taking advantage of our support and maintenance service. We can also discuss a budget for online marketing.
It’s important to understand that your relationship with us hasn’t reached the end of the line once your website has launched. We’re with you for the long-haul, and as technologies advance and design trends come and go, we hope you’ll continue to invest in your website with Ballyhoo.
...an endless cycle.
The process we've outlined here really is an endless cycle. Whether you're launching a new arm of the business, restructuring or simply fancy a design update, we're here to guide your website decisions and work with you to grow your business online.