Press releases are used to promote your company and generate interest in the media. A number of online press release submission websites are now available to allow you to automate the distribution of your press release to relevant media outlets and major news syndication services.
We’ll look at creating regular press releases to let the world know about you and your website. The benefits of online press releases are twofold:
- well-known publications may talk about your products and services in their online and print media, reaching a large audience of potential customers;
- online newspapers, blogs and magazines that think you are newsworthy will indirectly produce quality links to your site, generating traffic and improving search engine rankings.